TASK _ Development of a product brand and a product range for Germany’s most beautiful farm: Gut Hesterberg in Brandenburg. Appropriate pasture grazing for animals, natural ingredients from the farmyard garden and traditional, handmade production in their own manor kitchen should be communicated.
RESULT _ Due to the reduced graphic of the manor house on a black label the brand Gut Hesterberg is given a strong character founded on traditional manufacture and authentic heritage. The pure design of the label pays great attention to detail and communicates the handmade quality of the farm-own manor kitchen. The label achieves strong visual impact. The hanging booklet recounts the story of Gut Hesterberg and its products.
creating tailor-made brands