#

Peter Kölln Smelk


SCOPE _ Packaging design, naming
TASK _ Extension of the oat competence into the segment 'cereal drinks'.
RESULT _ A fresher, healthier look with clear variety differentiation within a typical 'milk' format. An easy-going, uncomplicated design as an alternative product to milk.
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
#
brandcouture
creating tailor-made brands